Hi, I'm Melanie—Mel for short (because I’m short—5'1" to be exact). 

I got into marketing to help people. If you did too, The MEL Method is for you. 

If you work in an industry built on trust but measured by transactions (health care, financial services, education, the nonprofit sector), you've probably felt the tug-of-war between people vs. profit. 

But it doesn’t have to feel that way. After years marketing in these industries, I've learned that purpose and performance don't have to compete, they can compound. 

That’s what we’ll explore together with The MEL Method—every two weeks, we’ll turn a new leaf on how to create marketing that feels good and is good for business (with a few extras on what happens when we put our devices down). 

The movement is growing ... and I'm not. 

Join me—and let’s get marketing its meaning back.

mel